Different cultural perspectives of a region can impact several aspects of a company’s global business operations. This week, in the Readings & Resources, you will review an article on business strategy and international culture (Global Business Strategies for Respond to Cultural Differences*). Referring to this article, describe the four strategies discussed and appraise how cultural differences affect the way business transactions are completed and influence free trade and professional relationships.
*Bruton J. & Bruton, L. (n.d.). Global business strategies for responding to cultural differences. Principles of Management. Lumen Learning.
In a 675-700 content words paper, identify and describe the four strategies discussed. For each strategy, appraise how international culture, risk, and free trade play a part in effective legal and ethical decision making for the different models presented. Citations required in each section
3 references minimum APA7 format
For further reading, see this external resource.
You can also explore more resources on our website.