Your assignment should include a title page, abstract, headings, cites and refer

Your assignment should include a title page, abstract, headings, cites and references and font (Times New Roman 12) are to be in APA format

Part 1

Problem: The problem at The Coca-Cola Company is declining sales of carbonated soft drinks in mature markets due to changing consumer preferences towards healthier beverage options. In recent years, The Coca-Cola Company has faced significant challenges as consumer preferences shift away from sugary drinks towards healthier alternatives. This trend has resulted in declining sales of carbonated soft drinks, particularly in mature markets such as North America and Europe.

under the main heading Alternatives, develop a list of options for the organization of your choice. Note: ‘Do nothing’ is considered an alternative, but will not be the chosen alternative in next week’s Recommendations section (after all, if they should “do nothing,” then there really is not a problem!). There should be multiple alternatives/options for actions to solve the problem (at least three). Evaluate the alternatives by considering if the organization can afford it; whether it will evoke a response from competitors; how employees/customers/ stakeholders are likely to view the change; and how the alternative fits with organizational culture, vision, mission, and goals.

(2-4 pages)

Part 2

Under the main heading of Recommendations, select at least three alternatives that your analysis supports as being a good solution for your company’s problem. Describe exactly what the company needs to do. State the problem statement and explain why this course of action will solve your stated problem. Include suggestions on how to best implement the alternative(s) you have chosen. Check the recommendations against the problem you identified; be sure the recommendation “fits” the problem. In your summary, describe why the organization would be successful in implementing your recommendations.

(2 pages)