Internal Audit and External Analysis of Cleveland Clinic

·          Using a health care organization (Cleveland Clinic) that no one in the group is researching as the focus for the assignment, you will collaborate to complete a multi-part analysis of the organization’s strategic assets. The findings will be presented in a PowerPoint presentation (20-25 slides). Keep the size of graphic files condensed and minimize special effects to ensure the file size does not exceed the 10 MB maximum for file submission to the digital classroom. Speaker notes should be included for each slide to provide talking points and relevant supporting details for the presentation of slide content.

Part 1: Research the organization and address the following:

1.       Organization Description: Identify the mission, vision, location, size, scope of services, etc.

2.       Financial Performance and Condition: Describe historical financial performance and current financial condition. Include specific data that illustrates profits and losses, etc.

3.       Major Resources and Competencies: Identify tangible and intangible assets that are unique to the organization or give it competitive advantage and explain how each can be a strength or weakness for the organization (Pg 1-14)

4.       Internal Value Chain: Create a diagram like the examples provided in the textbook. Explain how each identified activity adds value to the customer and the organization (examples on pg 15-17)

Chapter 2 of textbook is attached separately (document named Chapter 2)- please reference it. Reference is at the end of this document

Part 3: Market Segments

1.       Compile a list of segments that could be defined within the organization's overall market.

2.       Determine the most likely basis for differentiated product or service offerings.

Reference:

        Moseley III, G. B. (2018). Managing health care business strategy (2nd ed.).  Jones and Bartlett Learning. ISBN-13: 9781284081107

When referencing textbook, use page numbers in the {in text citations} – avoid n.d

·          If it is a textbook from another course or organization, you must include the hyperlink/or doi

Here is an example:

Thornicroft, G., Drake, R. E., Gureje, O., Mueser, K. T., & Szmukler, G. (Eds.). (2025). Oxford Textbook of Community Mental Health 2e. Oxford University Press. http://doi.org/10.1093/med/9780198898818.001.0001

·          Citation: (Thornicroft et al., 2025)

·         For the textbook, list the page number in the citation

·         Here is an example: Reference: Moseley III, G. B. (2018). Managing health care business strategy. Jones & Bartlett Learning. https://samples.jblearning.com/9781284081107/FrontMatter.pdf

·         Citation: (Moseley III, 2018, p. 312).