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CIF-504 Project Brief |
Business and Entrepreneurship |
You are working with a new talent agency and have been asked to scout for an artist to add to the agent’s management roster. Your role is to ?nd a suitable artist through research and analysis and pitch this to the talent agency to persuade the team to sign the artist to the roster.
A 6-9 minute presentation with Pitch Deck (submitted via Canvas), that includes:
Your ?nal product should suggest effective project planning has been employed in order to address the above requirements. It should also demonstrate application of technical ability and a clear link between theory discussed as a result of your research, and the practices evident in your portfolio.
You are required to incorporate input from other collaborators/stakeholders as part of your project, details of which you will need to disclose and discuss in your commentary.
A music industry organisation has asked you to help them rebrand their company. They would like you to review the way that they currently brand and market themselves to consider how effective it is. You should also plan a rebrand for the company, including a branding strategy, marketing materials and a suggestion for a company relaunch event. They would also like to create a new marketing department at their company to oversee the ideas that you create and they would like you to suggest a staf?ng structure for this department.
For this project, you should choose one of the following organisations:
You are required to deliver:
18 pages of non-text based coursework – can include graphs, images, business tools and text as appropriate
A portfolio of project documents that include:
Your ?nal product should suggest effective project planning has been employed in order to address the above requirements. It should also demonstrate application of technical ability and a clear link between theory discussed as a result of your research, and the practices evident in your portfolio.
You are required to incorporate input from other collaborators/stakeholders as part of your project, details of which you will need to disclose and discuss in your commentary.
You are looking to launch a new business and would like to secure funding from investors and stakeholders to support your startup. You will need to present your business idea to these investors and stakeholders.
A 6-9 minute live presentation, with Pitch Deck (submitted via Canvas) or 18 pages of non-text based coursework – can include graphs, images, business tools and text as appropriate that includes:
Your ?nal product should suggest effective project planning has been employed in order to address the above requirements. It should also demonstrate application of technical ability and a clear link between theory discussed as a result of your research, and the practices evident in your portfolio.
You are required to incorporate input from other collaborators/stakeholders as part of your project, details of which you will need to disclose and discuss in your commentary.
“Fun-Fest” A local small music festival has asked you to help them expand from a 500-capacity indoor event to a 2000-capacity outdoor event with camping. They currently offer a mixed genre line-up of local artists and have sold out their last two events with tickets priced at 35. They have asked you to outline the technical, production and promotional elements that must be considered, alone with suggestions for increasing their ticket sales in line with the expansion.
18 pages of non-text based coursework, which can include graphs, images, business tools and text as appropriate that includes:
Your ?nal product should suggest effective project planning has been employed in order to address the above requirements. It should also demonstrate application of technical ability and a clear link between theory discussed as a result of your research, and the practices evident in your portfolio.
You are required to incorporate input from other collaborators/stakeholders as part of your project, details of which you will need to disclose and discuss in your commentary.
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